TIMELESS DUBAI – the journey begins
TIMELESS DUBAI — the journey begins
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We have been preparing this for more than two years, and now we can finally announce that in the autumn of 2025, we will open the first TIMELESS outside of Russia — in Dubai, UAE, Business Bay, Al Habtoor City: the heart of the city.
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TIMELESS DUBAI — the journey begins
There are already six lounge bars of the brand open in Moscow, a franchise model for the regions is in development, and Dubai will mark the first milestone in our international journey.
INTERIORS
Each new TIMELESS is different from the last — we preserve the brand’s concept while adapting the design to shifting trends. For the interior of the first international TIMELESS, we drew inspiration from desert aesthetics, the mirrored hotels of Al Ula in Saudi Arabia, and a touch of… Mars. Inside: high ceilings, travertine, sandstone, brass, and soft golden lighting — a harmonious fusion of authenticity and the cosmos.
FIRST FLOOR
The first floor is a “futuristic desert”: mirrored panels beneath the arches reflect light like a mirage, while the monolithic travertine bar resembles a piece of art. The space is thoughtfully zoned, allowing for both lively gatherings and quiet moments. Warm lighting creates a cosy atmosphere without excessive brightness.
SECOND FLOOR
The second floor is a bohemian lounge area with marble, wood, and leather finishes, soft sofas, cosy partitions, and ambient lighting set to subtle background music. The atmosphere evokes an upscale hotel — the kind of place you always want to return to.
TERRACE
Outside, a green terrace overlooking the canal and the Business Bay skyline.
FORMAT
- Signature hookahs — including two special editions made exclusively for Dubai — and a selection of over 200 flavours.
- A signature cocktail list alongside an extensive bar menu.
- PS5 consoles at the tables, loaded with top games.
- Personalised service down to the last detail — branded slippers, chargers, valet parking, and other touches for your comfort.
In short: everything you already love about TIMELESS — and a little more. See you in Dubai.
